January 19th, 2024

“Bridging the Talent Gap in Digital Services: The Rising Demand for Cybersecurity and Tech Experts”

Demand for Talent in Digital Services Companies Skyrockets by 5% Per Year

The digital services sector continues to be a bustling marketplace, with the ever-rising demand for qualified professionals. According to a report on CybersecurityNews.es, the annual growth rate for talent demand in digital service companies is currently pegged at 5%.

This upsurge points to the increasing significance of digital services like cybersecurity and other technology-oriented services in various sectors. This article delves into an in-depth discussion of this trend, focusing specifically on its implications for Spain, the European Union, and the United States.

Understanding the Rising Demand for Talent

Industries across the board are going digital, and they all need experts to help them make the journey. Understandably, this is driving the demand for talent. Digital transformation efforts are picking up speed, as businesses aim to increase efficiency, competitiveness, and innovation. This trend is especially noticeable in the European Union, including Spain, and the United States.

Companies are increasingly seeking security analysts, artificial intelligence experts, blockchain technologists, and other IT professionals who can leverage digital technologies and tools to achieve strategic business objectives. They also need specialists who can fortify their cybersecurity defences and ensure their digital networks and systems are secure.

Cybersecurity Demand

The surge in cybersecurity demand is particularly noteworthy due to the exponential rise in cyber threats and attacks. For instance, the European Union Agency for Cybersecurity (ENISA) published that 304 significant, malicious cyber attacks occurred in 2020, up from 146 in 2019—a 108% rise. Similarly, cyber threats in the United States have doubled since 2019, hitting 70,168 in 2020, according to data from Statista.

As businesses digitize, the need for robust cybersecurity strategies becomes apparent, leading to a global call for cybersecurity professionals. At HodeiTek, we specialize in providing top-tier cybersecurity services and could be an excellent fit for companies grappling with these challenges.

Other Key Talent in Focus

Beyond Cybersecurity, other digital services are also witnessing a surge in demand for talent. Here are some additional roles witnessing significant demand:

  • Data Analysts: Given the importance of data-driven decision-making in today’s world, the demand for specialists who can decipher complex data is high.
  • Cloud Engineers: As more businesses embrace cloud technologies, there’s a need for professionals who can engineer and architect cloud solutions.
  • AI and ML Specialists: Artificial intelligence and machine learning continue to shape various exigencies in the tech space; therefore, professionals versed in these areas are highly sought after.

Addressing the Talent Deficit

The demand for these skills is outpacing the supply, leading to a talent deficit in the digital service industry. While some organizations have resorted to extensive retraining of existing employees, others are continuously scouting for the best talent to fill these roles. However, these options carry drawbacks, including substantial costs and the time-intensive nature of the process.

To address the talent deficit, companies require comprehensive strategies that involve hiring, talent development, and fostering a culture of continuous learning. Additionally, they can turn to specialized digital service providers like HodeiTek that are adept at providing various services, such as cybersecurity, Big Data, AI among others.


To stay competitive in the rapidly evolving digital economy, companies need to invest in acquiring qualified talent. It’s important to note, however, that the success in digital transformation depends on much more than just hiring the right expertise—it also requires strategic planning, resilient processes, and a culture that promotes innovation and continuous learning.

Whether it’s fortifying your cybersecurity, harnessing the cloud, or leveraging data for insights, it is essential that companies have the right team of experts to guide them. That’s where HodeiTek comes in, as we continue to offer top-notch digital services, including cybersecurity services, to businesses across the globe.